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Dig into the archives + read all of the community-product essays
#10 Part 2: Exploring Business Models that Prioritize Community
In this essay you’ll learn:
8 business models that prioritize community
18 examples of companies prioritizing community
Why prioritizing community is a powerful strategy for business
#09 Part 1: Exploring Business Models That Prioritize Community
In this essay you’ll learn:
8 business models that prioritize community
18 examples of companies prioritizing community
Why prioritizing community is a powerful strategy for business
#05 It’s Giving “I Feel Safe Here”
In this essay you’ll learn:
The ways safety impacts your business (hint: $$$)
How Peloton creates a culture of safety for beginners
How to use a ‘fears map’ to build a safer, better product
#04 Five Lessons From a Community Manager With Over 99% Retention
In this essay you’ll learn:
The unexpected digital product lessons from a trailer mobile-home park community
How my Mom went from selling homes to managing the community for 30+ years
The management strategies that have resulted in 99% retention of the community
#01 Make Community the 💜 of your Product Strategy
In this essay you'll learn:
What defines a community-driven org
4 Questions to facilitate your product strategy each week
Examples of community-first strategies in practice