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Dig into the archives + read all of the community-product essays

Rebecca Pierson Rebecca Pierson

#67 1 Year In Business

In this special edition I share my biggest lessons, successes, and failures from my first year in business.

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Rebecca Pierson Rebecca Pierson

#65 Avoid One-Size Communities

In this essay you’ll learn:

  • What to look out for when getting advice on how to monetize our community

  • How software companies report on community metrics

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Rebecca Pierson Rebecca Pierson

#61 IRL Community Events

In this essay you’ll learn:

  • The importance of having both virtual and in-person community strategies

  • How to think about choosing the event type and price to offer

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Rebecca Pierson Rebecca Pierson

#60 Crafting Perspective

In this essay you’ll learn:

  • How a non-profit uses a community-driven content strategy

  • A few questions to reflect on to help you create positive perspective

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Rebecca Pierson Rebecca Pierson

#58 Two Types Of Memberships

In this essay you’ll learn:

  • How to choose which kind of membership to build so that you don’t grow to resent it

  • The pros and cons of content subscriptions versus community memberships

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Rebecca Pierson Rebecca Pierson

#56 Member Momentum

In this essay you’ll learn:

  • How you can create member momentum in your community

  • How to get your members to share about your community

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Rebecca Pierson Rebecca Pierson

#53 Survey Your Community

In this essay you’ll learn:

  • 10 tips to help you write effective surveys

  • a video walking you through my newsletter reader survey from last summer

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Rebecca Pierson Rebecca Pierson

#52 Pivoting Your Products

In this essay you’ll learn:

  • 7 step process to reduce risks when you pivot your business

  • What to do if you’re unhappy with your business.

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Rebecca Pierson Rebecca Pierson

#51 Transformation Membership Model™️

In this video you’ll learn:

  • The membership model that will improve your member retention and reduce community overwhelm

  • Why you don’t need to drop a new masterclass every month

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Rebecca Pierson Rebecca Pierson

#50 My Experiment Fail At Bossbabe

In this essay you’ll learn:

  • Why my referral strategy failed at bossbabe

  • How Netflix keeps subscribers retained between the hits

  • 3 Action steps to plan your core + tangent content

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Rebecca Pierson Rebecca Pierson

#49 Setting Community Expectations

In this essay you’ll learn:

  • How NOT setting expectations could be causing your engagement problem

  • How & where to set expectations with your community

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